Selected work / 01 — 2026
Care technology · United Kingdom
Odda Care
A calmer way to understand technology.
A more human way to talk about care.
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One app.
Everything connected.

Mum is following her usual routine.
The kettle was used at 8:35 AM.
A warm visual language makes unfamiliar technology feel approachable. Clear typography, considered spacing and everyday imagery keep the experience grounded in people.
The website guides visitors from understanding the service to exploring the sensors, discovering Odda View and booking an assessment.
Making the complex
feel familiar.
Odda Care is a UK startup using discreet home sensors to help families understand the everyday routines of older loved ones.
The challenge was to translate unfamiliar technology into a website that feels reassuring, approachable and simple to navigate — without losing the details people need to make an informed decision.
I designed and developed a responsive experience that gives the service room to speak for itself, from its first introduction to the assessment-booking journey.
- Client
- Odda Care
- Scope
- Web development
- Sector
- Care technology · United Kingdom
Mobile-friendly design
Content structure & SEO
Vite · Cloudflare hosting
Technology
without the noise.
Clear hierarchy, quiet colours and generous breathing room bring a technical product down to earth. The sensor section turns a list of devices into something easy to explore at a glance.
A closer look.
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Clarity in
everyday moments.
Odda View shows how everyday activity can become easy-to-understand updates. The website brings that idea to life through animated notifications and recognisable device mock-ups.
Easy to explore.
Easy to get in touch.
A good website helps people understand what you offer within seconds, on a phone or a laptop. For Odda Care, I turned a lot of information into clear sections, with answers to common questions right where people look for them.
The site is built with React and TypeScript, with Vite powering the build and hosting on Vercel. This modern foundation keeps the experience responsive across devices and makes it straightforward to maintain, update and grow as the business evolves.
Your expertise.
Easier to understand.
You know your business inside out. Your visitors may be discovering it for the first time. I turn that knowledge into a website that explains your offer, answers the questions people bring and makes it easy to get in touch.
For your business, that means giving potential clients more of what they need to decide: relevant examples, useful detail and a clear route to an enquiry or booking. As with Odda, the content, design and development work together around the service you offer and the people you want to reach.
AI that works
for your business.
You can see the potential of AI. Knowing where it fits into your business is the next step.
I build AI integrations into websites and business workflows — from assistants that help visitors find answers to automations that take repetitive tasks off your hands.
We start with what your customers and your team actually need. Then I design and connect the tools, with clear controls and human oversight built in.